Investment idea on bonds: Netflix, Inc.

21 August 2026
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Netflix, Inc. – an American media company and one of the world’s largest global streaming services, specializing in the production of original films and series, as well as licensing and distributing entertainment content. The core of the business is a paid subscription to a library of movies, TV shows, and documentaries, while the company is actively developing an ad-supported tier, live programming, and games as additional monetization avenues. A strong brand, a massive audience, and a broad portfolio of original content ensure Netflix’s stable position in the global entertainment industry and maintain the platform’s competitiveness.

Investment Thesis

  • Shift of audience to streaming
  • Development of original content and global franchises
  • Expansion of the ecosystem through live content and video games
  • Scaling of the advertising business

Yield to maturity 4.85%
Minimum lot $2,000
Credit ratings
Moody’s: A3 (Stable), S&P: A (Stable)
Coupon rate 4.875%
Maturity date 06/15/2030

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